In 2019, an East Coast dealer group—with eight total dealerships—needed help to manage the chaos of keeping up with the ever-changing digital trends in the automotive industry. The business was being bottle-necked and looking for ways to regain control of…
A nationally ranked university was experiencing enrollment declines based on breaks in its internal process and amplified external market forces. As a result, they needed to create a focused marketing and sales strategy with limited resources to put their programs…
Hagerstown Ford, a top Ford dealer on the East Coast, needed help to meet its sales goals. There was increased competition in the market from the conquesting brand Toyota, whose sales increased 5% year over year. The other competition further…
An eCommerce coffee company was experiencing stagnant sales (at approximately $20M) and increased customer acquisition costs due to rising competition.The SolutionPIN provided support in the following areas:Target Audience AnalysisSubscribers vs Non-SubscribersWe began by focusing on new, cold audience identification and…
Our client’s goal to increase starts in their graduate nursing programs was challenged by lengthy lag periods and drop-off between lead submission and enrollment. With an unclear vision of how, when, where, and why incoming students were navigating the steps…
An Automotive Dealer Group faced margin compression in sales, fixed operations, and retail sales effectiveness pressure from OEMs. In addition, they were experiencing growing advertising budgets with no ability to track results from over ten advertising vendors.DATA, DISCIPLINE, DEPLOYMENT STRATEGIESUtilize…