Simple enough right? Don’t forget the MOST IMPORTANT part of creating a media plan… communication! Collaborating on message, platform, budget allocation, creative, content etc. is not something to be done via Slack or email. Have face-to-face ideation sessions and syncs until everything is completed and reviewed. Yes, it may be “tedious” but it’s better than losing a client and decreasing customer retention.
Pro Tip: Remember you can only plan so much for each month in the future because random events and things will come up.
PIN Business Network
As you can see, having a media plan is essential to a successful campaign. PIN Business Network can help consult and create a media plan to any business looking for outsourced marketing services. Contact us today and see how we can help your online presence grow!